“Social Media doesn’t work for my business.” I hear this sort of thing all the time. Whether it’s direct to consumer (DTC), business to business (B2B), or even selling an in-person service, the simple truth is that social media is an extremely powerful tool that can 10x your business at a fraction of the cost and effort you would get with traditional media. “But Skyler, I see all these platforms flashing before my eyes. How do I know which ones are right for my business? What types of content should I publish? Is there a specific brand image I should emulate? Where the bleep do I even start?!” If you’re asking any of those questions, take a deep breath and relax. The following [...]

“Social Media doesn’t work for my business.” I hear this sort of thing all the time. Whether it’s direct to consumer (DTC), business to business (B2B), or even selling an in-person service, the simple truth is that social media is an extremely powerful tool that can 10x your business at a fraction of the cost and effort you would get with traditional media. “But Skyler, I see all these platforms flashing before my eyes. How do I know which ones are right for my business? What types of content should I publish? Is there a specific brand image I should emulate? Where the bleep do I even start?!” If you’re asking any of those questions, take a deep breath and relax. The following [...]

“Social Media doesn’t work for my business.” I hear this sort of thing all the time. Whether it’s direct to consumer (DTC), business to business (B2B), or even selling an in-person service, the simple truth is that social media is an extremely powerful tool that can 10x your business at a fraction of the cost and effort you would get with traditional media. “But Skyler, I see all these platforms flashing before my eyes. How do I know which ones are right for my business? What types of content should I publish? Is there a specific brand image I should emulate? Where the bleep do I even start?!” If you’re asking any of those questions, take a deep breath and relax. The following [...]

“Social Media doesn’t work for my business.” I hear this sort of thing all the time. Whether it’s direct to consumer (DTC), business to business (B2B), or even selling an in-person service, the simple truth is that social media is an extremely powerful tool that can 10x your business at a fraction of the cost and effort you would get with traditional media. “But Skyler, I see all these platforms flashing before my eyes. How do I know which ones are right for my business? What types of content should I publish? Is there a specific brand image I should emulate? Where the bleep do I even start?!” If you’re asking any of those questions, take a deep breath and relax. The following [...]

“Social Media doesn’t work for my business.” I hear this sort of thing all the time. Whether it’s direct to consumer (DTC), business to business (B2B), or even selling an in-person service, the simple truth is that social media is an extremely powerful tool that can 10x your business at a fraction of the cost and effort you would get with traditional media. “But Skyler, I see all these platforms flashing before my eyes. How do I know which ones are right for my business? What types of content should I publish? Is there a specific brand image I should emulate? Where the bleep do I even start?!” If you’re asking any of those questions, take a deep breath and relax. The following [...]