5 Content Marketing Ideas You Can Learn From Simone Biles

John Maxwell once said that “we live in a culture that rewards image- often over integrity. We promote people who appear to have their act together, and encourage others to do the same”. With this in mind, it makes sense that leaders might err on the side of caution when it comes to content marketing and PR by only sharing their achievements or highlight reel. However, one of the biggest lessons that we can glean from Simone Biles’ actions at the Olympics is that leadership does not require us to break ourselves in the name of perfection. Not only is it okay to be human, it’s okay not to be okay and show it! This is important from a PR perspective, especially, because- [...]